Bespoke Kitchen Design - London, South Kensington

Bespoke Kitchens
&
Joinery

for spaces that feel personal sanctuaries

I begin by understanding your space: its proportions, its light and how you live in it. From there, we take an architectural approach, considering how flow and materials work together to create a beautiful design that brings you joy for the many years to come.

Your needs are at the centre of every stage

Shaker Kitchen London - Custom Cabinetry
Shaker Kitchen London - Custom Cabinetry

Services

I provide a comprehensive kitchen & joinery service, managing projects from concept to completion. My goal is to ensure that your project is not only aesthetically pleasing but also functions flawlessly within its surroundings.

Kitchens >

Bespoke Bathroom Vanity

Bathrooms >

Joinery >

Meet Founder & Designer

Oana Sandu

I spent fifteen years designing kitchens and interiors for some of the most discerning private clients in London. In 2024, I founded roa.design, a boutique interior joinery studio specialising in classic-contemporary designs for private residences and unique commercial projects in Europe and the UK.

I understand that luxury is a lifestyle, an experience and a seamless process that respects your time. That is why I take a meticulous, personalised approach, handling every detail from concept to completion to spare you the stress and hours. By collaborating with a trusted network of skilled artisans and premium suppliers, I create bespoke spaces that frame your life and are built to last.

Working with roa.design means partnering with someone dedicated to creating a home that exudes your personal style, a home that feels comfortable and delights you every time you step inside.

Kind Words

  • Mr Balthazar | London, UK 

    Oana has been the single most supportive and creative designer we’ve worked with, ensuring client and contractors are fully in sync with the design ethos, creating a seamless build and ultimately ‘Vogue' worthy kitchens. As an interior designer and contractor working in some of the most prestigious properties in K&C, the list of kitchen/designers we can fully trust is somewhat niche. I am happy to say Oana is one of the very few we have full faith in. 

  • Ms Shaikh | Athens, Greece

    From the very beginning, Oana was transparent, honest, and incredibly generous with her time...she carefully talked me through the different options, sharing links and examples to help me visualise the possibilities... As someone with very limited knowledge and experience in this area, I found her guidance absolutely invaluable. I always felt informed, supported, and confident in the decisions we were making together.

  • Mr & Mrs Bongwald | Frankfurt, Germany

    When we decided to redesign our kitchen and dining room, we needed someone who would actually listen. Every detail we mentioned, every piece of feedback, was reflected in the design.

    Oana brought real experience and direction, turning our ideas into something tangible without losing what made them personal. The kitchen she created for us is beautiful, functional, and most importantly, it feels completely like us.

The right balance

What I bring to every project is a fresh mix of functional design and precise craftsmanship. It is the seamless interplay of practical utility and visual beauty that makes a space feel complete.

Discuss your project